Phone: (864) 982-5757

Email: ray@buyerspreference.com

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Buyer's Preference Real Estate is built on over twenty years of real estate experience by its founder, Ray Coker. Our company is dedicated to the highest ethical and service standards to ensure each client is comfortable with his or her home investment. Our expertise and knowledge of the real estate market in the Upstate of South Carolina will give you an extra advantage, whether you're selling or buying.

Welcome to buyers preference...

Ray Coker, General Manager & Broker in Charge


Ray was raised in Spartanburg and Greenville County and went to The Citadel where he earned a BA in psychology. After spending twenty years in Hotel Development and Management all over the US, he returned home in 1993 to begin his residential and commercial real estate career. Ray has earned numerous real estate awards and honors:


Million Dollar Club first year in Real Estate.

Presidents Club Member

Voted Most Outstanding Realtor first year.

Graduate Realtor Institute (GRI Degree)

VIP Relocation Specialist

Certified Buyer Representative (CBR Degree)

Appraisal Degree


Companies for which Ray Coker and/or Buyer's Preference have bought/sold homes or provided real estate services:


Greenville Disabilities & Special Needs - Greenville, SC

Resolution GGS - Helsinki, Finland

GE Capitol Asset Management - Alexandria, VA

Source One Services Corporation - Sandy, UT

RRReview - Hatboro, PA

Clear Capitol - Truckee, CA

DJT Construction - Duncan, SC

Lyman United Methodist Church - Lyman, SC

NationsREO - Prairie Village, Kansas


“Ray and his staff can assist you in becoming informed and knowledgeable about real estate in the Upstate so that you can purchase the home of your dreams.  If you are selling your home you can be confident that you'll get the best price with Buyer's Preference.”


Don't you owe it to yourself to interview Buyer's Preference before making your next real estate decision?


WE WANT YOUR BUSINESS AND ARE WILLING TO EARN YOUR TRUST!